TikTok is introducing a new feature that enables them to cut down on the amount of AI-made media appearing in their streams. This move comes as the platform revealed that it presently contains more than 1 billion AI-generated clips.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a global rollout. This development aligns with a increase in AI content, fueled by new content generation software.
AI Proliferation Online
It has been noted that approximately a tenth of the most rapidly expanding channels on a popular video site exclusively feature content made by AI. A considerable share of this content is deemed “AI slop”, a term for substandard, mass-produced content that is typically nonsensical or surreal.
Based on user feedback that numerous viewers appreciate content created using AI tools, including digital art to science explainers, and we intend to offer the community the power to adjust the amount of that, according to their own preferences,” commented a platform representative.
AI on the Platform
The service disclosed that there are now over a billion videos on its app identified as made with AI. In total, in excess of 100 million media items are uploaded to the service each day, making AI-generated material a limited portion of its complete catalog.
Customizing Your Feed
Viewers will be able to decrease or raise the level of AI content they see by using the content preference option in the app and choosing “AI-generated content”. Further subjects that can already be controlled under the setting cover current affairs, style, cosmetics, and movement.
Content Labeling and Policies
Its guidelines mandate content makers to label convincing AI-generated content, and it prohibits dangerous deepfakes of public figures or emergencies. Any authentic-looking AI video that is unmarked can be taken down under its user guidelines.
Additionally, the service will henceforth attach an “AI-made” tag to content produced via its built-in AI features, or flagged by an cross-platform project for identifying AI-generated material. This action is aimed to deter users from trying to evade the labeling process.
Responsible AI Funding
The company is additionally introducing a two million dollar awareness program for specialists and groups to develop learning resources about responsible artificial intelligence. This project will assist educational bodies dedicated to educating programming and robotics.
Content Safety Approach
The platform has supported its content review process, amid debate over intentions to lay off numerous review team members in Britain. It is set to cut hundreds of positions in its user protection division in its British office, with labor groups and internet security professionals raising concerns that humans are being replaced by AI moderation.
A company official stated that staff-based oversight would still have a role, but automated tools can shield workers by removing the most harmful content ahead of it gets reviewed by humans. The company reported a significant reduction in disturbing and violent content seen by content reviewers over the previous year due to intervention by its machine learning processes.
It is vital to integrate people and machines to maintain a secure environment,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s extremely critical to limit contact with unsafe media as rapidly, which is the area in which a lot of the machine support is really helping us process content quickly.”
